Class: Digital Marketing For Your Business

Use your online assets more efficiently and increase your digital marketing impact. Learn how to use your website content to gain customers. Gain insights to social media advertising. Understand the pros and cons of advertising on Google. 

Ron Giordan is a “content producer/creator”.  At 15-years-old, he started working at a radio station in Phoenix, AZ writing news copy. After graduating from Marquette University, he spent 20 years producing newscasts at 8 different TV stations across the country ending his TV career in Madison at WKOW-TV as the Assistant News Director. Seeing the trend of digital content invading traditional mass media, Ron transitioned to a Madison digital agency where he led the content team for 5 years.

Now, Ron runs his own content creation company, SynRG Marketing, while caring for his two children. He and his wife, Charlotte Deleste, started Gio’s Garden in 2009 raising $250,000 solely using social media marketing and events. The nonprofit respite care home, open since 2012, provides therapy and help to families of special needs children ages birth to 6. The respite home is named after their son, Giovanni.

Canada/Mexico/China: Is This the New Normal?

Our three biggest markets hold some of our greatest opportunities…and risks. From  the development of a new virus that impacts human health and global supply chains to the recently signed USMCA (US-Mexico-Canada) Trade Agreement – the new normal of international trade can be defined by one word – change. Are you ready?
If you trade with any one, or all three of these markets, this is the event to attend with expert presenters coming from Wisconsin, Mexico and Canada.
Kelsey Murphy, Senior Compliance Counsel at Modine Manufacturing Company in Racine, will describe Modine’s efforts to challenge the US metals tariffs, re-structure supply chains, and other strategies to minimize tariffs.
Efren Flores, WI Trade Representative – Mexico, will discuss the new USMCA agreement and assess the opportunities and challenges for US-based companies doing business in Mexico.
Kenn Jordan, Trade Advisory Services Practice Leader in RSM’s Toronto officewill address the USMCA from the Canadian perspective and its effects on Canada-US trade.
Join MITA, its guests and members for a close look and lively discussion of these recent trade developments. 
Tuesday, March 10, 11:30am – 2:00pm
AGENDA:
11:30 AM – 12:00 PM    Registration and Networking
12:00 PM – 12:30 AM    Lunch and Opening Remarks
12:30 PM – 1:45 PM      Presentations
1:45 PM – 2:00 PM         Q & A and Closing Remarks
MITA’s events are Co-sponsored by ME Dey Import-Export and ABS Global.
Cost:  Early Bird rate applies until March 3, 2020 – $35 MITA Members; $50 for Non-MITA Members; Regular rate (thereafter)- $45 for MITA Members; $60 for Non-MITA Members.
Not a member yet? Click here  to become a MITA member.

Day One: 2020 Madison Region Economic Development & Diversity Summit

Reserve Your Spot Today

The 7th annual Madison Region Economic Development and Diversity Summit will be held as a virtual event on October 22-23, in light of the COVID-19 outbreak.

We at the Madison Region Economic Partnership (MadREP), along with our partners at the Urban League of Greater Madison (ULGM), look forward to gathering (virtually) with you for an exceptional day of speakers, ideas and collaboration.

While the date and format has changed, the quality of our programming and discussions will continue to be exceptional. We look forward to bringing you exceptional speakers. In the meantime, please follow all public health recommendations and be well.

Retaining Rural Business through Employee Ownership Workshops

March 2-6, 2020

Join us for a series of workshops on Retaining Rural Business through Employee Ownership in Minnesota and Wisconsin to learn how employee ownership can be an effective strategy for keeping businesses, jobs, and wealth in rural communities. UW Center for Cooperatives with partners from University of Minnesota Extension and Cooperative Development Services will be traveling across the two states to deliver free workshops on converting rural businesses to worker-owned cooperatives.

Who should attend:

  • Economic and business development professionals
  • Owners and managers of businesses
  • Prospective employee-owners
  • Business support professionals

Locations and Dates:

Duluth, MN 3/2/2020 9 a.m.
Hayward, WI 3/2/2020 1 p.m.
Webster, WI 3/2/2020 4:30 p.m.
Mora, MN 3/3/2020 9 a.m.
Fridley, MN 3/3/2020 3 p.m.
Rushford, MN 3/4/2020 10 a.m.
Black River Falls, WI 3/5/2020 10 a.m.
Viroqua, WI 3/5/2020 3 p.m.
Oronoco, MN 3/6/2020 9:30 a.m.

Workshop presenters:
Courtney Berner, University of Wisconsin Center for Cooperatives
Michael Darger, University of Minnesota Extension Center for Community Vitality
Kevin Edberg, Cooperative Development Services (St. Paul, MN)
Esther West, University of Wisconsin Center for Cooperatives

These 90 minute workshops are no-cost and open to all. A special invitation is
extended to economic and community development officials, business support
professionals, business owners, business employees, and anyone else interested
in employee cooperatives.

*Registration is required. All workshops are subject to change or cancellation at
any time. Please see https://z.umn.edu/SellingtoWorkers for the latest
information and to register for an event.

SHINE-ing on! Medical isotope firm progress topic of Feb. 25 Tech Council luncheon

Greg Piefer, founder and chief executive officer of SHINE Medical Technologies, will discuss SHINE’s journey from a campus laboratory to a potential world leader in the production of medical isotopes at the Tuesday, Feb. 25 Tech Council Innovation Network luncheon meeting in Madison.

SHINE is on track to produce a more reliable supply of Molybdenum-99 (Mo-99), the most commonly used isotope in nuclear medicine. Mo-99 is the parent isotope of technetium-99m (99mTc), a light-emitting element used tens of thousands a time daily for heart stress tests, cancer staging and other medical purposes.

The company’s Janesville facility, under construction since May 2019, will begin producing Mo-99 on a commercial scale in 2022. It will help alleviate global shortages of Mo-99 and other isotopes through a federally regulated process that does not require a nuclear reactor, uses less electricity, generates less waste and is compatible with the nation’s existing supply chain

The luncheon will be held at The Coliseum Bar & Banquet on Madison’s E. Olin Ave. Registration and networking begin at 11:30 a.m., lunch at noon and the presentation at 12:30 p.m. The cost is $10 for students and returning veterans, $25 for individual members, $35 for non-members and included for Tech Council corporate members. Click here to register.

“SHINE raised $125 million in 2019 alone, set a world record for a nuclear fusion reaction in a steady-state system, and advanced its business relationships at home and abroad,” said Tom Still, president of the Wisconsin Technology Council. “We look forward to hearing what 2020 holds for the company and the future of health care.”