Lightship’s Bootcamp is a free entrepreneurship education program, serving underrepresented early-stage business founders.

Madison Region Economic Partnership (MadREP) and Lightship Foundation unveiled plans to bring the Lightship Bootcamp program, powered by the American Family Insurance Institute for Corporate and Social Impact (the Institute) to the Madison Region. The organizations will host three days of “bootcamp” (September 19-21, 2023) at the Goodman South campus of Madison College, providing mentorship, specialized curriculum, and networking for underrepresented entrepreneurs seeking to grow their businesses within South Central Wisconsin.

“We’re ecstatic to unite with the American Family Institute to introduce Lightship Bootcamps to Madison, Wisconsin,” says Candice Matthews Brackeen, CEO, Lightship Foundation. “Our aspiration is for this partnership to ignite the flames of innovation and opportunity, enriching neighborhoods and empowering founders from diverse backgrounds.”

Bootcamp is designed to help founders rediscover, refine, and reinvent their business strategy while reevaluating their product, sales, and marketing strategies. Interested founders should apply now at lightship.education/apply.

The Madison Region’s upcoming Lightship Bootcamp also serves as the first formal program under the Economic Equity & Investment priority of the organization’s newly formed “Bridge Wisconsin” initiative led by Bridge Wisconsin Chief Strategy Officer Tonnetta Darcel Carter. The initiative works collaboratively to close economic gaps and drive innovation for rural and urban communities, supporting five strategic priority areas: Housing, Early Childhood Education, Economic Equity & Investment, Workforce Development, and Sustainability.

“Equitability, accessibility and inclusivity is sewn into the very fabric of everything we do,” says MadREP President & CEO Jason M. Fields, CEcD, CFEI, CCRS. “When we prioritize equitableness and strategically create opportunities, exciting things start to happen. Lightship Foundation’s Bootcamp, powered by the American Family Institute, is the perfect opportunity to expand economic equity across our region and formally launch our Bridge Wisconsin initiative.”

“The Institute is excited to bring together mission-aligned organizations like Lightship Foundation and MadREP to provide equitable opportunity to founders within the Madison Region,” said Nyra Jordan, social impact director with the Institute. “We believe this is a place where founders of color can thrive, and we want to provide access to world class resources as early as possible.”

“Access to capital has been historically disproportionate for women entrepreneurs and entrepreneurs of color,” says Dr. Jack Daniels, President of Madison College. “At Madison College, we pride ourselves on providing equitable and affordable access to resources, technical assistance, and education in our communities. We are excited to host the entrepreneur bootcamp at our Goodman South campus and to welcome Lightship Foundation to our Region.”