MadREP Announces Second Annual Edition of Economic Development Publication

The Madison Region Economic Partnership (MadREP) is committed to telling the region’s story in new and powerful ways that continue to grow current business relationships while also attracting new businesses. That’s why we have partnered again this year with Journal Communications, an award-winning custom publisher that specializes in economic development and reaches a critical niche audience around the globe, to implement a marketing initiative that shines a spotlight on our region.

The centerpiece of this marketing strategy is the Madison Region Economic Development Guide, a high-quality print publication distributed to talent prospects, site selectors, and key economic development and government partners. The print publication is accompanied by a companion website and digital version of the magazine viewable online and on mobile devices. This provides magazine advertisers with year-round exposure on multiple media platforms.

• Magazine: Promote the region’s strengths through the print magazine, which features stunning photography and engaging editorial content.
• Website: Browsers searching our area can find expanded content of the magazine, including photos and more, on businessclimate.com/madison-region.
• Digital Magazine: View our magazine online anytime, expanding the target reach for potential newcomers and businesses.
• Tablet/Mobile: Reach a growing segment of your target audience with content optimized for Apple and Android devices.

We expect to launch the second issue of this annual publication in Spring 2015.

We invite businesses, organizations, and municipalities in the Madison Region to join us in this important effort to tell the region’s story by taking this opportunity to expand your reach and reinforce your brand to more potential customers through this annual promotional program.

Matt McWhorter of Journal Communications will be in the area for the next several weeks to talk about advertising options in the next magazine. To request a meeting and learn more about advertising opportunities, please email mmcwhorter@jnlcom.com or call 800.333.8842 ext. 272.

Thank you for your continued support in this joint effort to promote the Madison Region.