Nov 17, 2020

Website offering entrepreneurs access to local resources, events and networking connections launches statewide during Startup Wisconsin Week 2020

The website helps Wisconsin entrepreneurs connect with resources, events and experts tailored to their specific needs and based in their communities.

Start In Wisconsin, first launched in the Madison Region during Forward Fest, enables entrepreneurs to find professional services, support and other tools by region.

Start In Wisconsin, which encompasses Start In Madison Region, allows entrepreneurs to access a comprehensive online directory of resources and a one-stop calendar of entrepreneur-focused events organized by geographic region.

The initiative, funded by the Wisconsin Economic Development Corporation (WEDC) and assisted by regional economic development organizations (REDOs) like MadREP, operates with administrative support from the UW System Institute for Business & Entrepreneurship and in collaboration with entrepreneur support organizations (ESOs) in nine regions across the state.

The online directory helps entrepreneurs find vetted local, regional and state resources that best suit their needs. The directory can be searched by ZIP code, type of business assistance needed, and many other categories, all by visiting StartInWI.com and selecting your region or StartInWi.com/Madison-Region directly.

“This resource is simple, convenient and up to date, fostering important connections across the entrepreneurial ecosystem of each region in our state,” said WEDC Secretary and CEO Missy Hughes. “This is a great time to share this platform as communities across Wisconsin celebrate Startup Wisconsin Week 2020.”

“Start In Madison Region has been supporting our already attractive innovation and entrepreneurship environment since its launch earlier this year during Forward Fest,” said MadREP President Paul Jadin. “Our team looks forward to working with our partners throughout the Madison Region to continue growing the platform.

“Interest in starting a business remains high even in the midst of the pandemic, and the role of new businesses in Wisconsin’s local economies cannot be overstated,” said Mark Lange, executive director at the Institute for Business & Entrepreneurship. “These businesses, diverse in size and sector, need ready access to support as they solve problems and serve the needs of their communities.”

ESOs are encouraged to apply to be part of Start In Wisconsin by submitting an online form. As part of the network, organizations will be able to update their profiles and interact more directly with other ESOs in the region.

The Start In Wisconsin platform is powered by SourceLink®, a trusted and experienced organization with a national affiliation of user communities.